Sett Life Clothing is a new modern styled urban wear brand founded by hip hop music artist Esco Vo. The Sett Life brand represents and signifies a secluded unison. Esco Vo was raised in Macon, Ga., more specifically the eastbound section of the city where this part of town adjacent to Insterstate-16 is seperate from the other parts of the city admid the Ocmulgee River. Growing up as adolescents, Vo along with friends would interchangeably use the term amongst themselves to identify with each other. The “Double O World” moniker that is dedicated to childhood friend of Esco Vo by the name of Hoops whom unfortunately lost his life at an early age. The Sett Life brand is a movement for individuals that move secular in unison with one another as pillars amongst themselves . -Sett Life